Placement Perfect SEO Blog

SEO Cumming

Tue, 31 Jan 2012 17:36:00 GMT

SEO Cumming

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SEO Alpharetta

Wed, 21 Dec 2011 23:50:00 GMT

SEO Alpharetta offers SEO services as well as other forms of Internet Marketing such as Web Design and Pay Per Click Advertising and service all of Metro Atlanta including Alpharetta.

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Destroy your competitors with Ecommerce SEO

Thu, 15 Dec 2011 19:20:00 GMT

Destroy your competitors with Ecommerce SEO

The Differences between Local SEO and National SEO

Wed, 14 Dec 2011 19:51:00 GMT

I have had many people ask me what is the difference between Local SEO and National SEO. Quite honestly it is pretty simple if you look at it from traditional marketing efforts such as the Yellow Pages, Newspapers and other types of traditional marketing. The answer is the customer base you are seeking. If you are a local plumbing company in Atlanta, GA you are going after local customers in the Metro Atlanta area. If you are large bank then you are going after customers in a much larger area such as the Southeast US or the entire US or Globally. The fact is the larger area you want to attract business the more competitors there will be. The more competitors mean more money to be spent on the advertising because of the amount of competition you’re competing against. Back in the old days if you wanted a front page ad in the Yellow Pages you may spend $20,000 or more a month in a local market and in a national market that number may be in the hundreds of thousands. It is the same with SEO.

Let’s break it down. If you are a local plumber you may only have 10-15 real online competitors that are continuously doing some sort of SEO to their website. They are continuously adding new links, blog posts, press releases, etc. each month. The difference in traffic to their website by being #1 on Google verses being #5 can mean a difference of hundreds of leads each month which translates into thousands of dollars lost. The price range for local SEO is anywhere from $500-$5000 per month depending on competition in that local market.

If you are a national bank you may be have hundreds of online competitors that are also continuously doing a heavy amount of SEO. They are also adding links, Blog posts, Press Releases, etc. each month but on a much larger scale. When you have this many competitors everyone is trying to get a leg up on each other to get the best positioning to reach their target market. The difference in leads from the #1 spot to the #5 spot can be as much as a hundred thousand visitors a month. This equates to hundreds of thousands of dollars lost in sales. The price range for national SEO is anywhere from $5000-$25,000 per month depending on the industry, competitive nature of the keywords and company.

The fact is SEO is a vital part of any companies Internet Marketing strategy. Without it you will not be found on the Search Engines, not enough of it will give you poor rankings and with the right amount of SEO will ensure for a successful Internet Marketing campaign which will drive leads to your company which will translate into sales. The important thing to remember is the more competition you have the more expensive it will be because more work will need to be done to get the rankings you desire. When pricing SEO out for your local or national businesses don’t cut corners. Just because someone else is cheaper doesn’t mean they are better. It is more important to spend more money to ensure the job gets done the right way otherwise it can set you back.

For more information please visit http://placementperfect.com

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Tags: Local SEO,National SEO

How important is Link Building

Thu, 08 Dec 2011 18:49:00 GMT

How important is Link Building

So what is link building? Link building is the process of getting other websites to put a hyperlink on their website that links to yours. The more of these you have the more relevant your website becomes. The more relevant your website becomes the higher your rankings will be.

Many companies’ websites already have Meta Tags, Site Maps, Keywords, content related to SEO, Coding for Google, Bing and Yahoo, Google Analytics and even some have links on their website that will take you to their Facebook, Twitter and other social media websites. These are all good. Some have even chosen the correct keywords to optimize for. But what do you do if you are still not getting that top spot or even on the 1st page of Google. Link Building.

How important is Link Building? That is a question I am often asked. The simple answer is VERY! The next question I get is why and how does it work. In the highly competitive market of SEO you will find that most of your competition is also doing SEO to try to gain an advantage over their competition. As we all know the higher your ranking is on Google the more phone calls, leads, appointments and sales you will get. So what makes your website stand out over another’s? Link Building and Content will get your website more noticed than another’s. Google’s algorithm looks for other websites that have your link on their webpage. This shows Google that you are relevant. The more relevant you are the higher your ranking will be.

Types of Link Building:

Directory Links- Directories are companies like Yellow Pages, Insider Pages, Manta, Angies List, Google, Yahoo, Bing, Yelp, Merchant Circle, Linked In, Super Media, Yellow Book and many others. Most of which you probably have never heard of. These are very time consuming and provide some benefit mostly to companies that serve a local area.

Social Bookmarking- Social bookmarking is defined by Wikipedia as a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet. If you have ever posted your link to one of your blog articles with Digg you have social bookmarked it.

• You may get a backlink if you bookmark a page on your site or if someone else bookmarks your site

• Bookmarking a page or a blog post can help you get that page indexed in Google faster

• Most Social bookmarking sites will allow you to use keywords or tags to help optimize that site

Contextual Link Building-These are links found in Article Submissions. For example, there are many websites that allow you to write articles such as articlebase.com. When someone posts a comment about your article that is a contextual link once they put their link on that page. It also adds content to your website.

There are two ways of getting your links and this is very important. One way is by doing it manually and another way is by a submission service. Google frowns upon using a submission service. Make sure you always do your links manually. You will get better results and you will always know which links you are being submitted to. By using a Directory Submission service you will pay very little for a lot of links. Sometimes in the thousands. The problem is that you don’t know where they are submitting them to. You also will be surprised to find out that most of the links will not link. These companies only submit them to the directories but will not guarantee they will link. Most importantly you need to know that Page Rank is also very important. The higher the page rank of a link will increase your ranking. It is better to have a 4 verses a 3 or a 7 verses a 6. Most Directory Submission companies will submit most of the links to your site with a page rank of Not Available, 1’s and 2’s. This will not help you and set you back months if not years.

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What you need to know about On Site SEO

Mon, 05 Dec 2011 18:38:00 GMT

The 5 main factors to On Page SEO

Placement Perfect, an SEO Atlanta Company, pledges to support local radio station 104.7 the Fish

Wed, 15 Dec 2010 19:00:00 GMT

Placement Perfect, an Internet Advertising and Marketing company that focuses on SEO for Small to Medium size businesses in Atlanta, is offering to pledge the entire 1^st Month’s SEO Service Fee to help support listeners of 104.7 The Fish (www.thefishatlanta.com).

Tags: SEO Atlanta Company,Internet Marketing Atlanta,104.7 the fish,SEO Services Atlanta

How Important is Social Media Marketing in Regards to SEO?

Mon, 13 Dec 2010 16:55:00 GMT

Social Media Importance to SEO and building Relevancy on Google

Atlanta SEO Company, Placement Perfect, is offering up to $1500 to be donated to Local Charities this Holiday Season

Tue, 07 Dec 2010 17:29:00 GMT

Placement Perfect, in the spirit of this Holiday Season, is going to donate the first month SEO services fee up to $1500 to local charities for new customers that sign up for new services before December 20, 2010.

Placement Perfect believes Domain Name is Important to your SEO Ranking

Mon, 06 Dec 2010 04:21:00 GMT

The Importance to having your Keywords in your Domain to help your SEO Rankings